Another significant indicator that cutting the cord is a real trend rather than a fad. as digital delivery of media content continues to be monetized successfully, traditional media outlets like broadcast television and cable will continue to scramble to keep customers, especially in urban areas and dense mobile and wired Internet connectivity parts of the world.
Keep in mid, at least in the US, that the FCC (Federal Communications Commission) controls air wave spectrum including mobile. Shorter distance delivery via WiFi, Bluetooth, and NFC do require a wired connection - in most instances. So hybrid delivery systems (Internet + media content) like Satellite will continue to be more expensive than cable.
UK And Ireland Embrace Netflix - MarketWatch