It's either brilliant or a lame defensive move that will water down the value of the Linked In that its 175M subscribers support.
Even though the boundaries between "professional" and "personal" are slipping in our global, Internet, economies, there is still a need to put on a tie or business suit and show up for face-to-face meetings and interpersonal transactions. A social network that values that ethic IS important.
I think we need to be careful about how quickly we abandon some of our tried and true commercial practices. I have always thought that Linked In rose above the sheer "fluff" of telling your friends that you had a burger for lunch. Does following celebrities honor that?
Thanks to Alexei Oreskovic and Reuters
LinkedIn seeks wider use with ability to follow | Reuters