Tuesday, January 8, 2013

New Media Trends in 2013

Media Trends to Watch for in 2013 | Special: Look Ahead 2013 - Advertising Age

The new buzz words for those of us who are still uninformed:

Second Screen Entertainment
Time Shifting
C7 Ratings
C3 Ratings

In an industry that is still trying to figure out technology and consumer habits that continue to be unpredictable, the future is still a huge question mark.

See my post on paradigms for more insight!

Thanks to Advertising Age
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